Pool Company Captures 175% More Service Calls
AI handles seasonal rush and pool emergencies around the clock
The Challenge
Crystal Clear Pools faced the same challenge every pool company knows too well: massive seasonal spikes that overwhelmed their ability to answer calls. During spring pool opening season, call volume would jump 400%—and every missed call meant losing a $2,400+ annual maintenance customer to a competitor.
“Pool season is brutal on the phones,” explains owner Ryan Mitchell. “We'd get 60-80 calls a day in March and April. My guys are out servicing pools, I'm doing estimates, and the phone just rings and rings. By the time we called people back, they'd already scheduled with someone else. We were losing $15,000-20,000 in new recurring customers every spring—and that's $36,000-48,000 in annual revenue walking out the door.”
The Solution
Crystal Clear Pools implemented AgentZap as their 24/7 call handling and dispatch system. The AI receptionist answers every call instantly, captures complete pool details (in-ground vs above-ground, saltwater vs chlorine, pool size, equipment type), detects emergencies like pump failures and green pools, and schedules service appointments directly into their Jobber calendar.
For emergencies—especially weekend pump failures and green pools before parties—the AI dispatches on-call technicians immediately via SMS with the customer's address, gate code, pool details, and problem description. Ryan and his team can focus on service while knowing every call gets answered professionally.
“Last spring opening season was our best ever. We booked 3x more pool openings than the year before because every single call got answered. The AI even caught a pump emergency on Easter Sunday—saved a family's pool party and earned us a $2,800 annual maintenance contract. That one call paid for AgentZap for two years.”
The Results
Within one pool season of implementing AgentZap, Crystal Clear Pools experienced transformative growth:
- 175% increase in service calls captured with instant AI answering during peak season
- $28,000 additional monthly revenue during peak season from captured calls
- 3x more spring pool openings booked compared to previous year
- 92% customer retention rate with proactive service scheduling
Crystal Clear has since expanded from 3 to 5 service trucks, hired 4 additional technicians, and added a dedicated equipment repair division—all supported by AgentZap handling 150+ calls per week during peak season.
Features Used
About Crystal Clear Pools
Crystal Clear Pools is a full-service residential and commercial pool company serving the greater Tampa Bay area since 2017. With 5 service trucks and 12 certified pool technicians, they handle weekly maintenance, equipment repairs, pool openings and closings, renovations, and 24/7 emergency services for over 400 recurring customers.
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