Refinishing Company Grows Jobs by 85% with AI Answering
AI captures estimate requests while craftsmen work hands-on with stains and finishes
The Challenge
Elite Finish Restoration specializes in cabinet refinishing, furniture restoration, and hardwood floor refinishing throughout the Austin area. The nature of the work meant David and his team were constantly handling chemicals, stains, and finishes that made it impossible to touch phones during the workday.
“Refinishing work is incredibly hands-on and messy,” explains owner David Chen. “When you're applying a stain or working with lacquer, you can't just stop and grab your phone. I'd finish a cabinet job and find 6 missed calls from homeowners wanting kitchen cabinet quotes. By the time I called back hours later, they'd already scheduled with someone else. I estimated I was losing $7,000-8,000 monthly in missed opportunities.”
The Solution
David implemented AgentZap to handle all incoming calls during work hours. The AI receptionist answers instantly, gathers project details (cabinet count, furniture pieces, current finish condition, desired outcome), provides rough pricing ranges based on project scope, and schedules in-home estimates around David's job schedule.
For specialty requests like antique restoration or custom color matching, the AI flags these as priority callbacks so David can personally discuss the nuances. The system also handles follow-up scheduling for multi-coat projects that require dry time between appointments.
“The AI understands our business perfectly. When someone calls about kitchen cabinets, it asks about the number of cabinets, door style, and whether they want paint or stain. I get organized lead info instead of voicemails saying 'call me back about my cabinets.' My close rate on estimates went from 40% to 65% because callers feel heard from the first interaction.”
The Results
Within four months of implementing AgentZap, Elite Finish Restoration experienced significant growth:
- 85% increase in refinishing jobs booked through instant call answering during work hours
- $9,500 additional monthly revenue from captured calls that would have gone to competitors
- 42 calls captured monthly during active refinishing work when phones couldn't be answered
- 65% estimate close rate (up from 40%) with better-qualified leads from detailed intake
David has since hired an additional refinishing technician to handle the increased workload and expanded into commercial office furniture refinishing, all supported by AgentZap managing 50+ weekly calls.
Features Used
About Elite Finish Restoration
Elite Finish Restoration is a refinishing company serving the greater Austin metro area since 2017. With 3 skilled craftsmen, they specialize in kitchen cabinet refinishing, antique furniture restoration, hardwood floor refinishing, and bathtub reglazing for over 200 residential and commercial clients annually.
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